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  September 1, 2009

"In What League are
You Playing?"

Dear Top Secrets Subscriber,

One time when my son and I went to see a game played by the Reading Phillies, our local minor league baseball team, we ran into the pastor of our church. He was explaining the game to two other priests, both of whom were from India. Neither had ever seen "America's Favorite Pasttime" being played, so they were completely unfamiliar with the rules. But baseball is fairly straightforward, so within half an hour, they both had a good idea of how the game is played. Fortunately, neither of them decided to suit up at that point and charge onto the field to play.

There is a Big Difference Between
'Understanding' and 'Doing'


Top Secrets Author, Entrepreneur & Business Consultant, David Blaise


There's a huge difference between understanding how something is done and actually doing it. To qualify for a minors team requires a lot of skill and a lot of practice. Qualifying for the majors is even harder.

But in sales, people are allowed to play wherever they want. Some who have little or no sales experience think nothing of approaching major clients. Sometimes they're wildly successful, and sometimes they give themselves (and the industry) a black eye. Similarly, some people with lots of experience still choose to sell to smaller accounts. It's all about where you decide to play...

So where are you playing? Majors? Minors? Little league? And how do your skills match up with the clients you've chosen to approach? Are you overqualified? If so, you might want to step up to the plate and start looking for a few major accounts to play with. Are you underqualified? If so, you may want to practice on smaller accounts and fine tune your skills as you work your way up to larger accounts. And if you're evenly matched with your clients, at what level is that taking place?

Today is a great day for a self-diagnostic. There is always something we can do to improve our skills, upgrade our client base and advance to the next level. Take a few moments today. Determine which league you're in and pick one action that will help to advance.

Then aim for the bleachers...

If you need help taking your business to the next level, choose the appropriate link below or call toll-free 1-800-494-2721.

  • If you're just getting started, click here.
  • If you're a business owner in need of ideas and strategies, turn on your speakers and click here.
  • If you're a salesperson in need of more sales and clients turn on your speakers and click here.

We're here to help.

Sincerely,

David Blaise
Top Secrets of Promotional Products Sales

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