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January 26, 2010 |
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"Don't Sweat the Small Stuff... 'Cause in Our Business,
It's All Big Stuff"
Dear
Top Secrets Subscriber,
A popular self-help book by Richard Carlson tells readers, Don't Sweat the Small Stuff... and it's all small stuff. But in promotional products sales, there is no small stuff. Every aspect of every order is big stuff. It's all important.
What is the item? What is the item number? What size is the item? What color is the item? Will it be screen printed, sublimated, embroidered, etched, embossed or de-bossed? What's the location of the imprint: front, back, sleeve or all? What's the size of the imprint? The position of the imprint: above the pocket? on the pocket? What's the angle of the imprint? Straight? 45%?
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| Top
Secrets Author, Entrepreneur & Business Consultant,
David Blaise |
What are the colors of imprint? What are the exact colors of imprint? Is it fire red, dark red, cardinal red, regal red, light tomato red, scarlet red or blush red? Is it pantone red #032 or pantone red #435? Is it 032C or 032U? What is the required in-hands date? Are overruns okay? Are underruns? Do you need a paper proof? An actual proof? Do you need a virtual sample, random sample, spec sample or pre-production sample?
Any decision that we fail to make (and specify in writing), will very likely be made for us. That's why it's so important to consider and document every detail. Because in promotional products sales, there is no small stuff.
If you need systems to help you organize and prioritize the decisions and details in your promotional products business, click
here or call 1-800-494-2721.
- If
you're just getting started, or
generating less than $250,000 a year in annual gross
sales
click
here.
-
If
you're already established
and generating $250,000 a year or more in annual
gross sales click
here.
To receive your own, personal report containing tested, proven strategies for growing your business fast, click here and choose the 7 answers that best describe your current situation. Then press the "Get Your Personal Report" button, tell me where to send the report, and I'll respond IMMEDIATELY with your personal email report containing specific recommendations based on your current situation. Or call 1-800-494-2721 now and put the power of the industry's proven success systems to work for you.
We're
here to help.
Sincerely,

David Blaise
Top Secrets of Promotional
Products Sales
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